RockPaperScissors is a multi-disciplinary, independently owned strategy design studio, based in Singapore.
My work encompasses strategy and positioning, innovation, communications, branding, creative, and campaign development, with over 30 of experience leading initiatives and high-performance teams for startups, agencies, brands, and NGOs. For the past 14 years, I have been honing my craft in Asia.
With experience gained from enterprise giants like Apple, Google and Unilever to scrappy visionaries like Go-Jek and the Alliance To End Plastic Waste, I’ve guided teams to reach new goals, added revenue as well as social or environmental impact.
In January of 2024, I opened RockPaperScissors with the goal of transforming my client’s businesses, with a new AI tool set, and a 30 year perspective that spans multiple decades, across a variety of clients of every size.
I am hands on, which means that when you decide to hire RockPaperScissors, you are hiring me. I am the creator of the work, and the primary point of contact for every engagement. This reflects my commitment and passion in applying intelligence and experience to your challenges.
Agencies
I have worked for
Brands
I have worked with
No Input
No Output
I have always been a big fan of Joe Strummer of The Clash. In design and audio circles he is pretty well known for a saying that has guided me my whole life.
“No input. No output.”
Which is why I have chosen to be a life long student, not just of learning along the road of life, which I do quite often, but rather, formalised, organised learning from people smarter than myself.
AI for Business Mini MBA
Section School
Circular Economy and Sustainability Strategies
Cambridge Judge Business School
Fashion and Sustainability:
Understanding Luxury Fashion in a Changing World
University of the Arts London: London College of Fashion
Plastic Packaging:
Understanding The Environmental Issues
British Packaging Federation
Designing For Change
IDEO U
Certifications
Section School
Business Core
Marketing Strategist
Digital Strategist
Strategic Leadership
Strategic Communicator